From June 28, 2025, every new website, e-shop, and mobile app in the EU must be accessible to people with disabilities. In addition to ensuring legal compliance, this approach also attracts a broader audience, improves SEO, and fosters a stronger reputation. In this short guide, we summarise the key terms, obligations, and opportunities.
Website and mobile app accessibility: How to meet your obligations by June 2025 and gain an advantage
Why accessibility is becoming a requirement
Over 87 million people in the EU encounter barriers when using digital services. The European Accessibility Act (EAA) therefore stipulates that commercial products must be usable by everyone. The Czech Republic has transposed the EAA into Act No. 424/2023 Coll.
Accessibility as a competitive advantage
Properly implemented accessibility is not just another item on the to-do list, but a measurable benefit for business:
- Larger market and greater loyalty – barrier-free services will be used by a wider group of customers, including the ageing population.
- Better SEO – semantic code and a clear hierarchy help search engines and assistive technologies.
- Higher conversion – readable texts and understandable controls reduce user churn.
- Stronger brand – companies that think of everyone come across as modern and responsible.
Who is affected by the changes?
The obligation applies to medium-sized and large enterprises across all sectors, including finance, e-commerce, energy, automotive, and others. The only exceptions are micro-enterprises with fewer than 10 employees and a turnover of less than EUR 2 million.
Key dates
- June 28, 2025 – From this date, all new products and services (websites, e-shops, mobile applications, kiosks, etc.) must comply with EAA requirements.
- June 28, 2030 – the five-year transition period for products and services placed on the market before June 28, 2025, comes to an end. Until this date, they may remain in operation even without full compliance; however, after June 28, 2030, they must meet all EAA requirements.
What penalties can be imposed?
Violations are punishable by a fine of up to CZK 10 million. The Czech Trade Inspection Authority conducts supervision in the financial sector in collaboration with the Czech National Bank and in telecommunications services in conjunction with the Czech Telecommunications Office. The authority may also withdraw the service from the market and list it on a register of non-compliant services.
How to prepare – 5 practical steps
- Audit – check your status for free using WAVE or axe DevTools. Typical errors include low text contrast and the absence of alternative text descriptions for images.
- Plan – set priorities and a budget. Follow the WCAG 2.1 AA rules (an international standard describing what text, controls, and design must comply with; level AA is the minimum required by law).
- Accessibility statement – an official template following Act 424/2023 Coll. is expected to be published by the third quarter of 2025. In the meantime, use the structure of Section 14 of the Act and Annexe II of Directive 2019/882, or the template at pristupne-stranky.cz (in Czech).
- Feedback – provide a simple form or a dedicated email address and respond within 15 working days.
- Continuous testing – combine automatic checks with testing by users with disabilities (detailed instructions).
How eMan can help you
We see accessibility as an investment in product quality. We will be happy to review the status of your website or application and suggest specific steps. Get in touch with us.
